Introduction to IP

Training

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Level of Expertise: 
Entry
Learning Objectives: 

After the training, participants should be able to answer the following main questions:

  • What is Intellectual Property (IP)?
  • What are Intellectual Property Rights (IPR)?
  • Why should I deal with IP/IPR issues? Why should IP be an integral part of my business strategy?
  • Which are the first steps to be taken?
  • Which IP protection tools exist/can I use (e. g. trademarks, patents etc.)?
  • To which institutions can I turn for help?
  • What do different IP titles cost?
  • How do I perform basic IP searches? Which tools exist?
  • What does counterfeiting mean?
  • How can IPR be enforced?
  • What are the basic mechanisms of making money with IP?
Trainer: 
European IPR Helpdesk Trainer
Duration: 
45 minutes (presentation) + 15 minutes (Q&As)