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Europe - Video clips

IP in motion: Our video clips provide you with animated introductions to IP topics, best practices of IP management in different business settings, as well as expert interviews and recorded IP training sessions and webinars.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Once registered, a trademark needs to be proactively managed and monitored to defend it and deal with potential infringement or unauthorised use. This animated clip looks at key activities and recommendations related to brand monitoring, helping you protect your brand and reputation.

  • General publications
  • European Innovation Council and SMEs Executive Agency

European IP Helpdesk team joined forces with the Latin America IP SME Helpdesk and European Network of Research and Innovation Centres and Hubs in Latin America and the Caribbean (ENRICH in LAC) for this clip offering a deep-dive into the European Intellectual Property Landscape

  • General publications
  • European Innovation Council and SMEs Executive Agency

Social media platforms have become an essential instrument for most small and medium enterprises (SMEs) to advertise and commercialise their products and services. Within the realm of social media intellectual property rights (IPRs) are very present.

  • General publications
  • European Innovation Council and SMEs Executive Agency

This year's World Intellectual Property Day theme focuses on "IP and Youth innovating for a Better Future" and celebrates how young people are stepping up to innovation challenges to create a sustainable future.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Get an introduction to the varied service portfolio of the European IP Helpdesk by watching our animated video. From free-of-charge, first-line advice on Intellectual Property issues to hands-on IP and innovation management support for beneficiaries of EU research projects and SMEs – we are here to

  • General publications
  • European Innovation Council and SMEs Executive Agency

When setting up a website, you should be aware of a couple of potential pitfalls and issues related to Intellectual Property (IP). Watch this brief animated clip and learn more about the most important IP aspects to consider when going online with your webpage.

  • General publications
  • European Innovation Council and SMEs Executive Agency

The European IP Helpdesk has teamed up with the Chief Economist unit of the European Patent Office (EPO) and the European Patent Academy to develop a new series of case studies showcasing how patents facilitate technology transfer from universities and public research organisations in Europe and hel

  • General publications
  • European Innovation Council and SMEs Executive Agency

For this year's World IP Day highlighting the importance of IP for SMEs, we have asked our IP Ambassadors the question: "What are major IP issues SMEs struggle with in your country?". See what they had to say!

  • General publications
  • European Innovation Council and SMEs Executive Agency

Various intellectual property (IP) rights such as trademarks, designs, or copyright play a fundamental role for designers, businesses and manufacturers in the clothing and textile industry. Watch our clip and learn more!

  • General publications
  • European Innovation Council and SMEs Executive Agency

Trademarks allow customers to distinguish your products or services from those of your competitors, giving your SME the possibility to improve the marketing of its goods/services. Watch this short animation for a first introduction to the topic. For more, we recommend our fact sheet on the topic.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Looking for someone to address with your questions on the protection and management of intellectual property (IP)? The Helpline team of the European IP Helpdesk is there for you! Watch our short animated clip and get in touch with us!

  • General publications
  • European Innovation Council and SMEs Executive Agency

Happy World IP Day 2020 everyone! This short teaser will put you in the right mood for this year's theme "Innovate for a Green Future".

  • General publications
  • European Innovation Council and SMEs Executive Agency

Taking your business international may hold great promises: you could open up new markets, potentially boost your sales, or get access to novel technologies and talents. Our animated clip provides you with a quick introduction to the basic steps.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Videogames draw on the world of both technology and creativity. In this IP-intensive industry, developing a proactive IP strategy is essential to the success of the development enterprise. Watch this animated clip to learn about the different forms of IP rights applicable in this field.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Maximising the impact of Horizon 2020 projects through effective communication, dissemination and exploitation activities: This eLearning module clarifies the terminology by illustrating the differences between the three concepts and providing an overview on key practical steps and central aspects r

  • General publications
  • European Innovation Council and SMEs Executive Agency

Learn more about the exploitation of IP rights in H2020 projects. This eLearning module focuses on the creation and development of IP rights both during and after the project in order to generate the best possible results.

  • General publications
  • European Innovation Council and SMEs Executive Agency

This eLearning module provides a general description and practical tips on Freedom to Operate (FTO) analysis,. Learn more about the role of FTO in Horizon2020 projects and the SME instrument, including a practical example of how FTO was useful for the company PATEV.

  • General publications
  • European Innovation Council and SMEs Executive Agency

From finding the right management framework for one’s activity to the question of how to develop a credible strategy focused on the management and exploitation of the research results: This eLearning module addresses different ways to define professional and systematic IP management in Horizon 2020

  • General publications
  • European Innovation Council and SMEs Executive Agency

NewMusicNow was founded in 2013 with the aim of providing musicians with a tool that improves the quality of their performances. Watch the interview with their IP Advisor Julián de Juan to learn more about the company's IP strategy.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Knowing your intellectual property's value is essential for your business; for example, when merging with another company, selling or licensing intellectual property rights, attracting investors or for accounting and taxation purposes. This short clip introduces you to IP valuation.

  • General publications
  • European Innovation Council and SMEs Executive Agency

On 15 April 2019, the European Council approved the Directive on Copyright and Related Rights in the Digital Single Market. This Directive intends to make EU copyright rules fit for the digital age. Watch this animated clip for a quick overview and download our fact sheet on the topic.

  • General publications
  • European Innovation Council and SMEs Executive Agency

An effective commercialisation strategy for SMEs can include different pathways: You can either go to market with your invention yourself or you might chose to let someone else do it! Watch this short clip to learn how licensing might help you to turn your intellectual property into profit.

  • General publications
  • European Innovation Council and SMEs Executive Agency

European IP Helpdesk Coordinator Jörg Scherer presents our core services at the EU Open for Business Info Day 2019.

  • General publications
  • European Innovation Council and SMEs Executive Agency

IP and Innovation Advisor Michele Dubbini presents the core services of the European IP Helpdesk at the EU Open for Business Info Day 2019.

  • General publications
  • European Innovation Council and SMEs Executive Agency

We have taken a look at intellectual property and tennis - watch our animated teaser clip and read the corresponding article on the European IP Helpdesk website - Happy World IP Day 2019!

  • General publications
  • European Innovation Council and SMEs Executive Agency

What is the difference between protecting a patent and a plant variety? This eLearning module aims at presenting the basics of intellectual property protection for plant varieties in the European Union.

  • General publications
  • European Innovation Council and SMEs Executive Agency

This eLearning module provides an introduction to basic concepts and definitions of Intellectual Property (IP) and Intellectual Property Rights (IPR). Additionally, you will get a first overview of existing practices and processes related to IP management.

  • General publications
  • European Innovation Council and SMEs Executive Agency

What are the basic needs and issues connected to IP in an SME's day-to-day activities? This eLearning module provides an overview of problems and mistakes that are committed while communicating to SMEs, suggesting possible solutions.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Intellectual property can mean the difference between an SME going global or going to the wall: Watch the euronews edition featuring an interview with Croatian European IP Helpdesk ambassador Ivan Stefanic.

  • General publications
  • European Innovation Council and SMEs Executive Agency

Our aim is to build and strengthen IP skills among innovators and entrepreneurs by providing useful input and IP expert support through our EU-wide IP training scheme, Helpline service and extensive information portfolio. We invite you to join our partner network to increase visibility of your organ

  • General publications
  • European Innovation Council and SMEs Executive Agency

This animated clip focuses on the commercialisation of Intellectual Property (IP) providing businesses and SMEs with useful insights into the process and challenges of bringing their intellectual assets to market. Besides stressing the significance of a smart IP strategy, the clip outlines the neces

  • General publications
  • European Innovation Council and SMEs Executive Agency

This short animated clip sheds light on the importance of smart IP management in Horizon 2020 giving an impression of how our services can support researchers and SMEs involved in Horizon 2020 projects.

  • General publications
  • European Innovation Council and SMEs Executive Agency

This short animated clip will tell you a little bit more about the importance of Intellectual Property (IP) management and explain how SMEs and researchers may benefit from our varied service portfolio.