Videogames draw on the world of both technology and creativity. In this IP-intensive industry, developing a proactive IP strategy is essential to the success of the development enterprise. Watch this animated clip to learn about the different forms of IP rights applicable in this field.
NewMusicNow was founded in 2013 with the aim of providing musicians with a tool that improves the quality of their performances. Watch the interview with their IP Advisor Julián de Juan to learn more about the company's IP strategy and read the full case study here.
Knowing your intellectual property's value is essential for your business; for example, when merging with another company, selling or licensing intellectual property rights, attracting investors or for accounting and taxation purposes.
Watch this animation to learn more about IP valuation.
On 15 April 2019, the European Council approved the Directive on Copyright and Related Rights in the Digital Single Market. This Directive intends to make EU copyright rules fit for the digital age. Watch this animated clip for a quick overview and download our fact sheet on the topic.
An effective commercialisation strategy for SMEs can include different pathways: You can either go to market with your invention yourself or you might chose to let someone else do it! Watch this short clip to learn how licensing might help you to turn your intellectual property into profit.